T-Mobile Maintains Inadequate Do-Not-Call Policy, Class Action Alleges

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T-Mobile USA, Inc. has been hit with a proposed class action filed by a customer who claims he’s received numerous unauthorized promotional text messages from the carrier since signing up for a cellular service plan.

After enlisting T-Mobile’s services in December 2018, the plaintiff and his family began receiving automated messages from the carrier concerning promotional deals and the company’s mobile app, the complaint says. The man claims he received these texts despite his phone number’s inclusion in the National Do Not Call registry. Further, the plaintiff claims he attempted to opt out of the defendant’s messaging list several times to no avail.

When changing his account preferences online didn’t stop the texts, the suit continues, the plaintiff reached out to the company’s customer service department and CEO’s office, who informed him that they could not stop the ongoing “system-generated” messages at the heart of the lawsuit.

“T-Mobile’s internal do-not-call policy is insufficient, does not comply with minimum standards, and its business practices are such that it willfully sends telemarketing text messages to persons and telephone numbers that are—or should be—on its do-not-call list,” the lawsuit charges.