Boomer’s Long Island Operating Co. Named in ADA Lawsuit Over Website Accessibility

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The company that runs Medford, New York amusement park Boomer’s Long Island is facing a proposed class action that alleges its website, Boomerslongisland.com, is inaccessible to blind internet users. Citing alleged violations of the Americans with Disabilities Act (ADA), the lawsuit against Festival Fun Parks, LLC alleges the company’s website contains accessibility barriers that make it “impossible for blind users to even complete a transaction” and thus excludes an entire segment of the population from the goods and services contained therein.

The plaintiff, a blind New York man, claims he attempted to browse and purchase tickets on the defendant’s website but could not complete the transaction because his screen-reading software was incompatible with Boomerslongisland.com. More specifically, the lawsuit takes issue with the site’s image-heavy nature, for which no alt-text exists that can audibly inform a blind individual what each button is for, as well as its requirement for a mouse to be used to access and browse ticket options.